ONGOING GOOGLE ADS MANAGEMENT

Google Ads management tailored to your business model.

I take over and continuously develop your Google Ads. This is particularly suitable if you already have an effective website or landing page and a usable measurement foundation. Personal, direct one-to-one contact and a clear focus on qualified enquiries or sales.

THE RIGHT SOLUTION

Management or complete package?

The decision depends on your technical and strategic starting point—not on your business model.

ONGOING MANAGEMENT

Right when the foundation is already in place

  • Your website or landing page is suitable for enquiries
  • Tracking is available or can be improved selectively
  • Campaigns need to be taken over, built or developed
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COMPLETE PACKAGE

Better when the enquiry journey needs rebuilding

  • The landing page is missing or holding campaigns back
  • Tracking and consent need to be rebuilt
  • All components should come from one source
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WHAT IS INCLUDED

Everything required for a sound start and continuous development.

I combine market understanding, campaign setup and measurement. Your Google Ads account remains entirely your property at all times.

01

Analysis and objectives

I establish a reliable foundation for the campaign strategy.

  • Keyword analysis
  • Audience analysis
  • Goal definition and strategic direction
02

Setup and tracking

I build campaigns and measurement as one coherent system.

  • Campaign structure and ads
  • Conversion tracking
  • Consent Mode v2 and privacy-conscious integration
03

Optimisation and interpretation

I continuously develop the account and clearly explain what the data means.

  • Manage search terms and budgets
  • Improve ads and audiences
  • Direct coordination and clear reporting
WHO I WORK WITH

Three business models. Each with its own campaign logic.

The strategy follows the buying process, region, margin and actual demand—not a template.

B2B

SMEs and industry

For manufacturers, industrial businesses and complex services with longer decision-making journeys.

LOCAL

Services and trades

For businesses that want to generate qualified calls and enquiries within a defined service area.

SHOP

E-commerce

For shops where product range, margin, tracking and profitable growth must be considered together.

From a small local account to a scaling campaign

I currently manage daily budgets from €16 to €500. This range provides context, not a blanket recommendation. During the initial consultation, I assess which range fits your market and objective.

Three months for a reliable start phase

Google Ads needs data. In month 1, we collect signals and test. In month 2, we consolidate findings and optimise selectively. In month 3, the goal is to establish a more reliable basis for commercial decisions. The exact trajectory depends on the industry.

Monthly cancellation thereafter

The initial contract term is three months. After that, you can cancel monthly. My philosophy is simple: a happy, satisfied client does not need a long-term contract.

Your account, your data

The Google Ads account remains your property. The collaboration includes a one-off setup fee and a monthly management fee. We agree on the exact scope and price transparently during our conversation.

HOW WE START

From analysis to continuous improvement.

The start is clearly structured and tailored to your current situation.

01

Free initial analysis

I learn about your offer, goals, region and current starting point.

02

Strategy and measurement plan

We define audiences, search intent, conversions and a sensible budget range.

03

Setup and launch

I set up campaigns and tracking or revise the existing account.

04

Ongoing development

I optimise based on real data and review lead quality or sales with you.

FREQUENTLY ASKED QUESTIONS

Google Ads management, clearly explained.

Who benefits from ongoing Google Ads management?

Businesses that want to generate new enquiries regularly and improve their campaigns continuously with data rather than set them up only once.

Can you take over an existing Google Ads account?

Yes. I analyse the existing account, preserve usable data and then decide which structures should be improved or rebuilt.

How transparent is the collaboration?

You receive clear context rather than reports made up of numbers alone. I explain which actions were taken and how they affect the campaigns.

Do you work with businesses throughout the DACH region?

Yes. I work with businesses in Germany, Austria and Switzerland. Support is digital and personal.

What Google Ads budget do I need?

There is no credible blanket budget for every industry. Demand, click costs, service area, margin and objectives determine a sensible range. I currently manage accounts with daily budgets from €16 to €500 and assess your situation individually during the initial consultation.

How long is the contract?

The start phase runs for three months so enough data can be generated for setup and optimisation. After that, management can be cancelled monthly.

Who owns the Google Ads account?

You do. Your company remains the owner of the account and the data built within it.

Let us assess what your campaigns can still achieve.

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